It’s the busiest week on South Beach with six non-stop days of curated programming and events and everything you needed to be at is happening right here. Follow along below to see the turn out of all the events and activations held with us at The Plymouth South Beach.
Monday
Starting rather quickly into the week, model castings were held consecutive days at The Plymouth for various designer swim brands such as ISHINE365, Acacia, Wildfox, Poema Swim, and more, bringing in hundreds of top models through our doors daily.
Wednesday
Partnering with Art Loves Earth and #ModelsAgainstBottles, we hosted a outdoor pre-screening of their Flash Forward documentary engaging new audiences in conservation through global storytelling experiences.
A pre-screening dinner was also held at Orange Blossom, a sister property of The Plymouth Hotel followed by the showing at The Plymouth Hotel pool.
Thursday
Photo by World Red Eye
Always spunky, never boring, Wildfox threw a great party on The Plymouth pool deck in a Wet Hot American Summer theme. The show featured their Moonlight Junction Summer 2019 collection, closing out with a wonderful saxophone performance by CEO and musician Jimmy Sommer and the girls on the runway.
Photo by World Red Eye
Photo by World Red Eye
Friday
The stand out show of the week was finally here - the SOS (Save Our Seas) Capsule Show hosted by ISHINE365, Capittana and Akosha. Model fittings, hair and makeup were held in the two bedroom terrace suite of The Plymouth overlooking the pool with a DJ. The girls hung out inside while @V3.XVII live painted a mural activation in the background.
Stefanie Knight styled (left), looks for the show (right, below).
A post shared by Kara Jane (@karamilner) on The show was a hit, starting with off with Akosha and Capittana and working through to the event we've all been waiting for - the debut of ISHINE365 The Label, see the whole thing here:
See the whole show here:
Lights dropped, the alarm went off and the lifeguard caught everyone's attention for the start of the show.
An intro of Message in a bottle brought out the girls and set the mood for a playlist of classic rock hits and spunky babes sending out the message - Save Our Seas.
The best of Miami and more showed, including a special appearance by Anastasia Ashley. The party was an absolute hit, maxing out capacity at The Plymouth Hotel.
Saturday
Paraiso Miami Beach brought a private pool party for the IZIPIZI x Sunny Life collaboration on the Art Deco pool patio, with vintage Miami vibes all around. Featuring goody bags and giveaways, frozé, live DJ, synchronized swimmers, photobooth fun, and Blue Ribbon Sushi Bar & Grill, the party was a hit.
We lack the words to describe this jaw dropping experience, the best of the best including celebrity and top influencer appearances by Tyson Beckford, Casi Davis, and Katya Elise Henry, rolled through The Boulan's doors, our sister property down the 21st Street block.
Partnering with Sountuary to launch their @YoVentura x ISHINE365 collaboration, ISHINE365 chose the upcoming restaurant at Boulan for their location. Decked with tribal vibes, afro-Cuban beats, flame throwers and more, this was a sensory experience not to be missed.
The sultry line was composed of killer metallics, wild prints and punchy solid hues to die for.
The girls worked their magic down the decorated runway over the fountain in the courtyard, covered in glitz and glam by @Atmabeauty and body jewels by @Begoldish.
The show closed with the beauties jamming on the runway and with the crowd, per usual ISHINE365 fashion. The crowd stuck around later for after-show vibes, tunes and drinks provided by @Cervpresidente.
It was an amazing year of events, activations and partnerships with the best of brands – we can't wait to show you what's in store for next year!
